Gage Growth Corp. - dominating one of America's fastest-growing Green markets with big-name backers
Gage Growth Corp CSE:GAGE
As the founder of JW Asset Management—which is now estimated to oversee more than $2 billion of funds—Jason Wild has been quietly building a reputation as one of the shrewdest investors around.
So, today, it’s very interesting to learn that he is reportedly allocating more than 70% of his fund to the cannabis market.
At first, it might sound like Wild is a little over-exposed here. However, when you look closely, you can see why he is so keen on the industry.
The fact is, Wild has already made investors a great deal of money in cannabis.
He has seen marijuana giant TerrAscend (CSE:TER) – where he is also chairman – skyrocket some 550% in the last year to become worth more than C$4 billion. Meanwhile, he was also an early backer of other leading players like Canopy Growth (TSE:WEED)(NASDAQ:CGC) and Canopy Rivers (TSE:RIV).
But now, with the Green revolution in America gathering unprecedented pace thanks to the cannabis-friendly Democrats taking control of both the White House and Congress…
READ OUR EXCLUSIVE REPORT to learn more about Gage Growth’s plans to dominate the booming Michigan cannabis market
Wild knows this sector’s future is more exciting than ever.
In fact, his big bet on cannabis hardly looks like a bet at all right now – it looks like good investing, plain and simple.
So, when you learn that the premier cannabis investor has recently invested more than a massive $40 million into an under-the-radar company that has only just listed on the Canadian Securities Exchange...
It follows that claiming your own stake in that company on the ground floor could right now prove to be a very smart move.
The company in question is Gage Growth Corp. (CSE:GAGE).
And when you dig into what this Michigan-based cannabis brand is actually doing, it quickly becomes clear why Jason Wild is so heavily invested himself.
With laser precision focus on one particular state, Gage’s growth is already accelerating at breakneck speed…
In fact, it looks set to dominate its particular market before much of the competition has even had the chance to move.
The Great Lakes State has gone green in a big way
Michigan was the first state in the mid-west to legalize the recreational use of cannabis back in November 2018.
Since then, it has quickly become one of the fastest-growing US cannabis markets.
It is already on track to become one of the top five cannabis states, alongside the likes of Colorado and California. Meanwhile, adult use continues to increase, up a staggering 585% from January 2020 to January 2021.
A report out of Michigan State University suggests the market could be worth around $3 billion by the time it matures.
Yet the race to capitalize on this immense growth isn’t anywhere near as fierce as you might think. In fact, many of the larger multi-state cannabis operators (MSO) currently have very limited exposure to Michigan.
Why? That’s because the Michigan market is very competitive. MSOs are still going where market entry is easy and cheap. That’s also why you don’t see big MSO operations in California—it’s too competitive. This all means that if you can succeed in Michigan, you’ll likely enjoy the same or better success in other states.
This is great news for Gage, which is now taking great strides towards dominating the market.
Indeed, unlike many multi-state operators, Gage is deliberately choosing to focus entirely on Michigan until it has a leading share.
Sure, after that, it has the potential for future growth into other jurisdictions…
But, for now, the team at Gage have identified a clear and focused strategy that gives it a huge edge in the booming state.
Increasing cultivation capacity and premium prices
Gage’s focus on quality and its vertically-integrated model have already enabled it to establish a strong sense of brand loyalty and scale up at pace.
For example, the company’s cultivation capacity was just 200 pounds a month in January 2020. Flash forward to March 2021, just over a year later, and it sits at 1,500 pounds a month.
Likewise, the company now operates seven dispensaries across Michigan, up from one just over a year ago. Not only that, but these stores are operating with significantly above average sales per store.
Then there’s Gage’s fast-growing marketing reach through social platforms and its connections with influential figures in the media. It’s further evidence of just how rapidly the business is establishing itself as Michigan’s leading cannabis brand.
And, as we say, the fact Gage is so focused on quality means it can not only charge premium prices for its products, but its loyal customers are actually buying those products in large quantities.
The average basket size in its stores was $164 in 2020, which compares to the Michigan average of just $85. Gage expects to maintain this basket size in 2021.
This means customers are spending nearly double with Gage than they are with its peers.
No wonder the firm is already a top-three player in Michigan, and no wonder it seems to be on course for taking the top spot.