Disseminated on behalf of QYOU Media Inc. ValueTheMarkets, a trading name of Digitonic Ltd., was compensated by QYOU Media Inc. one hundred and twenty five thousand US dollars to produce and disseminate this. Digitonic Ltd. does not own a position in QYOU Media Inc.

INVESTOR UPDATE: Q1 2024

QYOU Media: Boosted By India’s Explosive Digital Growth

Communication Services

QYOU Media Inc.

QYOU Media Presenter speaking into microphone while being filmed.

QYOU Media (OTC: QYOUF) (TSXV: QYOU) is building an ecosystem of content, creators and creativity. The company works with social media stars and online content creators in the United States and India. QYOU has multiple facets that are distinct but also strategically aligned.

The core purpose of QYOU is to provide a dynamic entertainment platform to a young and growing Indian audience. Media buyers purchase ad space on this platform, allowing them to directly target this high-potential audience.

There’s a great deal to be excited about for shareholders, with major changes including new talent and new revenue streams! 

An Insight Into QYOU Media Operations

Watch the video below for a quick tour of our operations and a message from Curt Marvis, CEO & Co-Founder of QYOU Media:

QYOU Media’s Rapidly Expanding Offering

You might be relatively new to the QYOU investor family, but you’ll probably be aware that this is a business with a serious legacy of growth. But it looks like there’s more expansion to come!

The business has achieved record revenues in its last NINE earnings updates, as well as significantly increasing the reach of its rapidly evolving entertainment offering. 

This evolution includes launching new channels like Bollywood Hungama - Powered By The Q and building partnerships to increase the reach of its channels, like a recently announced deal with Coolita. Finally, there’s the company’s new push into the potentially lucrative real-money gaming space through the launch of its new-look QGAMESMELA app.

Excitingly, the business has attracted major talent to guide this growth. In November it announced the appointment of board member Raj Mishra as India Group CEO overseeing all operations.

A notable Indian digital leader and strategist, Mishra’s impressive career includes major contributions at TikTok stretching back to the short-form content giant’s previous iteration Musical.ly. He served as the company’s country head in India, achieving 611 million downloads in the country in less than three years.

In other words, he has a fantastic track record and could be the perfect figure to lead QYOU Media’s next stage of growth in India.

Unique Value Creation

QYOU Media users looking at phones in a circle.

QYOU Media is a business that creates, delivers and captures value through multiple products and revenue streams. 

Key is capitalizing on India's massive youth population and its increasing digital engagement. To do this, QYOU offers a dynamic advertising platform for the up-and-coming young Indian audience. 

Here it aims to be THE provider of the coolest digital content for young Indians to consume. This is a significant market opportunity. The Q brand is already reaching more than 125 million households in India with its programming content alone.

The company has transformed the reach of its growing advertising platform via Connected TV (CTV) channels and is accelerating its move into the mobile gaming space.

Besides offering ad placements and sponsor opportunities on its channels and gaming platforms, QYOU Media allows advertisers to initiate influencer marketing strategies through its extensive roster of social media personalities via its Chtrbx platform.

Understandably, its efforts have attracted extremely high-profile advertisers, including Nestle, Pepsi, Amazon, HP, Spotify, Google, Coca-Cola, and Unilever.

With no competitors currently following a business model similar to QYOU, nor any providing the same level of exposure to the "Indian opportunity" while being publicly listed on North American exchanges, the company is an exciting prospect!

QYOU Media users looking at phones in a circle.

"When we started to engage in influencer marketing, it was still an add-on approach for most major brands. This has now officially changed and we are in the middle of one of the fastest growth ad businesses in history."

"It holds at its core everything we are about as a company…content, community and commerce driven by the young and dynamic content creators we see across platforms that are all part of our daily routines and lives…whether on YouTube, TikTok, Instagram or other platforms."

"This is what makes our business so exciting and why we are so bullish on our current position in the market. We work with A-list world brands bringing them the audiences they need at scale…all the while showing real engagement. We continue to develop and believe in the business and financial growth potential of both QYOU USA and Chtrbox more than ever before."

CURT MARVIS, CEO AND CO-FOUNDER OF QYOU MEDIA

The Indian Opportunity

Presenter in a studio wearing headphones and speaking into a mic.

While the company’s innovation and expansion are incredibly attractive, the size and nature of the opportunity it’s addressing are first-rate.

India is a huge market for entertainment content, with over 1.4 billion people. Approximately 65% of these are under the age of 35. That’s a massive market of young people, and they’re young people who are increasingly plugged into tech and entertainment. 

QYOU Media is a company that has sought out individual opportunities within this rapid adoption of tech, seeking to create a variety of revenue streams. 

For example, the data validates the business’s recent focus on mobile gaming. Gaming is increasingly popular in the country, but crucially 94% of gamers in the country use their phones to play, according to KPMG. This compares with less than 10% using PC or consoles.

The focus on connected TV and streaming entertainment is backed by the numbers too. India is the fastest-growing 5G market globally, encouraging OTT streaming, and providing a welcoming environment for new entrants. Industry projections see connected TVs reaching 60 million households by 2025.

QYOU Media is perfectly positioned to exploit these exciting opportunities. 

Presenter in a studio wearing headphones and speaking into a mic.

Our Key Points of Differentiation

  • Young India: A Prospering Sector

    India’s youthful and rapidly expanding population (65% are under 35y/o), along with the influx of money and tech into the country, make it an ideal market for QYOU Media to focus on.

  • Rapid Growth

    QYOU boasts nine consecutive quarters of Y/Y revenue growth while ramping up audience exposure as it begins tightening its grip on the Indian market.

  • Multi-Faceted

    The company’s business is diverse, with influencers fostering a constant stream of high-quality content and social media marketing efforts contributing to perpetual growth.

  • Building a Brand

    The company is building a brand that is synonymous with cool for young Indian consumers.

  • The Right People

    QYOU is led by influential voices from both the North American and Indian entertainment sectors, with expert investors bringing additional expertise.

  • Real Money Gaming Transformation

    QYOU is positioning itself to revolutionize player engagement and commerce through in-game transactions.

Find out how QYOU Media are building an unforgettable brand with influencer power!

QYOU Media’s story does not end here. Discover everything the company has to offer by delving into the full Investor Report.

IMPORTANT NOTICE AND DISCLAIMER

PAID ADVERTISEMENT

This communication is a paid advertisement. ValueTheMarkets is a trading name of Digitonic Ltd, and its owners, directors, officers, employees, affiliates, agents and assigns (collectively the “Publisher”) is often paid by one or more of the profiled companies or a third party to disseminate these types of communications. In this case, the Publisher has been compensated by QYOU Media Inc. to conduct investor awareness advertising and marketing and has paid the Publisher the equivalent of one hundred and twenty five thousand US dollars to produce and disseminate this and other similar articles and certain related banner advertisements. This compensation should be viewed as a major conflict with the Publisher’s ability to provide unbiased information or opinion.

CHANGES IN SHARE TRADING AND PRICE

Readers should beware that third parties, profiled companies, and/or their affiliates may liquidate shares of the profiled companies at any time, including at or near the time you receive this communication, which has the potential to adversely affect share prices. Frequently companies profiled in our articles experience a large increase in share trading volume and share price during the course of investor awareness marketing, which often ends as soon as the investor awareness marketing ceases. The investor awareness marketing may be as brief as one day, after which a large decrease in share trading volume and share price may likely occur.

NO OFFER TO SELL OR BUY SECURITIES

This communication is not, and should not be construed to be, an offer to sell or a solicitation of an offer to buy any security.

INFORMATION

Neither this communication nor the Publisher purport to provide a complete analysis of any company or its financial position.

This communication is based on information generally available to the public and on an interview conducted with the company’s CEO, and does not contain any material, non-public information. The information on which it is based is believed to be reliable. Nevertheless, the Publisher does not guarantee the accuracy or completeness of the information. Further, the information in this communication is not updated after publication and may become inaccurate or outdated. No reliance should be placed on the price or statistics information and no responsibility or liability is accepted for any error or inaccuracy. Any statements made should not be taken as an endorsement of analyst views.

NO FINANCIAL ADVICE

The Publisher is not, and does not purport to be, a broker-dealer or registered investment adviser or a financial adviser. The Publisher has no access to non-public information about publicly traded companies. The information provided is general and impersonal, and is not tailored to any particular individual’s financial situation or investment objective(s) and this communication is not, and should not be construed to be, personalized investment advice directed to or appropriate for any particular investor or a personal recommendation to deal or invest in any particular company or product. Any investment should be made only after consulting a professional investment advisor and only after reviewing the financial statements and other pertinent corporate information about the company. Further, readers are advised to read and carefully consider the Risk Factors identified and discussed in the advertised company’s SEC, SEDAR+ and/or other government filings. Investing in securities, particularly microcap securities, is speculative and carries a high degree of risk. Past performance does not guarantee future results.

FORWARD LOOKING STATEMENTS

This communication contains forward-looking statements, including statements regarding expected continual growth of the featured companies and/or industry. Statements in this communication that look forward in time, which include everything other than historical information, are based on assumptions and estimates by our content providers and involve risks and uncertainties that may affect the profiled company’s actual results of operations. These statements involve known and unknown risks, uncertainties and other important factors that could cause the actual results and performance to differ materially from any future results or performance expressed or implied in the forward-looking statements. These risks, uncertainties and other factors include, among others: the success of the profiled company’s operations; the size and growth of the market for the company’s products and services; the company’s ability to fund its capital requirements in the near term and long term; pricing pressures; changes in business strategy, practices or customer relationships; general worldwide economic and business conditions; currency exchange and interest rate fluctuations; government, statutory, regulatory or administrative initiatives affecting the company’s business.

INDEMNIFICATION/RELEASE OF LIABILITY

By reading this communication, you acknowledge that you have read and understand this disclaimer in full, and agree and accept that the Publisher provides no warranty in respect of the communication or the profiled company and accepts no liability whatsoever. You acknowledge and accept this disclaimer and that, to the greatest extent permitted under applicable law, you release and hold harmless the Publisher from any and all liability, damages, injury and adverse consequences arising from your use of this communication. You further agree that you are solely responsible for any financial outcome related to or arising from your investment decisions.

TERMS OF USE AND DISCLAIMER

By reading this communication you agree that you have reviewed and fully agree to the Terms of Use found here https://www.valuethemarkets.com/terms-conditions/ and acknowledge that you have reviewed the Disclaimer found here https://www.valuethemarkets.com/disclaimer/. If you do not agree to the Terms of Use, please contact valuethemarkets.com to discontinue receiving future communications.

INTELLECTUAL PROPERTY

All trademarks used in this communication are the property of their respective trademark holders. Other than valuethemarkets.com, the Publisher is not affiliated, connected, or associated with, and the communication is not sponsored, approved, or originated by, the trademark holders unless otherwise stated. No claim is made by the Publisher to any rights in any third-party trademarks other than valuethemarkets.com.

AUTHORS: VALUETHEMARKETS

valuethemarkets.com and Digitonic Ltd and our affiliates are not responsible for the content or accuracy of this article. The information included in this article is based solely on information provided by the company or companies mentioned above. This article does not provide any financial advice and is not a recommendation to deal in any securities or product. News and research are not recommendations to deal, and investments may fall in value so that you could lose some or all of your investment. Past performance is not an indicator of future performance.

ValueTheMarkets do not hold any position in the stock(s) and/or financial instrument(s) mentioned in the above piece. ValueTheMarkets have been paid to produce this piece by the company or companies mentioned above. Digitonic Ltd, the owner of valuethemarkets.com, has been paid for the production of this piece by the company or companies mentioned above.