Watching the World Cup in a bar should focus on the excitement of football. However, many women in France have faced challenges in this environment. Her Game Too France is working to address this by launching an anti-sexism program that targets bars and venues screening matches during the 2026 FIFA World Cup, scheduled from June 11 to July 19.
The initiative encourages establishments to register as "Bars Partenaires," effectively designating them as places where women can enjoy the tournament without the fear of harassment.
#What Does the Program Entail?
Participating bars will undergo staff training aimed at fostering a welcoming and safe environment for female fans and girls watching the games. In addition to training, the program establishes clear pathways for reporting any incidents of sexism or violence, ensuring that patrons feel secure.
This model is inspired by the UK's successful "safe space" pub concept, which Her Game Too's original branch has fine-tuned since 2021. Her Game Too France, launched in 2022, is now adapting this framework specifically for viewing cultures associated with the World Cup.
#How is Her Game Too France Gaining Momentum?
Since its establishment, Her Game Too France has developed partnerships with the Ligue de Football Professionnel (LFP) and all 36 Ligue 1 and Ligue 2 clubs. The organization has primarily focused on improving conditions for female fans within stadiums. Expanding into bars and public viewing areas for the World Cup marks a significant next step in their mission.
The upcoming 2026 World Cup will be a landmark event as it will be hosted across the US, Mexico, and Canada, introducing 48 teams into the mix. With initiatives like Her Game Too France, the aim is to make the viewing experience more inclusive and secure for all.