Strive Inc: A New Approach to Bitcoin Treasury Investments

By Patricia Miller

2 min read

Strive, Inc. hints at a new equity offering linked to Bitcoin, impacting investors in both common and preferred stocks.

#How are Bitcoin treasury companies shaping capital markets?

Bitcoin treasury companies have created a strategic model in capital markets that blends fundraising with Bitcoin acquisition. The latest player to hint at a new chapter in this playbook is Strive, Inc. In its bold move, the company’s CEO expressed the potential for a new preferred equity offering that could take advantage of rising Bitcoin prices, aiming to benefit both common stockholders under the ticker ASST and preferred stockholders under SATA.

#What is Strive building in the Bitcoin treasury space?

Strive, which trades on the Nasdaq under the ticker ASST, is strategically positioned within the Bitcoin treasury sector. Central to its financing strategy is the Variable Rate Series A Perpetual Preferred Stock, known as SATA. This instrument currently offers a competitive 13% variable APR dividend, which was recently modified to enhance liquidity for its holders by moving from monthly to daily payments. The price for SATA is currently maintained within a slim range of $99 to $101, mitigating price risk for those seeking Bitcoin exposure without the asset's full volatility.

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#How much Bitcoin does Strive hold?

As of late July 2026, Strive holds around 20,000 BTC, with recent acquisitions including 79 BTC at approximately $65,723 each. In January 2026, the company suggested a follow-on offering of $150 million in SATA preferred stock, aiming to use the funds to repay debt and expand its Bitcoin holdings. Following this model is now on the agenda, as indicated by the company’s leadership.

#Why does this matter for investors?

Preferred equity operates ahead of common shares in a company's capital structure, resulting in additional obligations for common shareholders whenever preferred shares are issued. The Strive leadership has acknowledged the benefits for both ASST and SATA investors but also highlighted potential risks, particularly if the value of Bitcoin does not increase to justify additional preferred shares.

Investors should be mindful that this strategy has yet to endure a significant Bitcoin bear market. Although a 13% APR can appear appealing during a Bitcoin upswing, maintaining those dividend payments during downturns could present challenges. Investors should evaluate these dynamics carefully, as they impact the potential returns and risks of holding both common and preferred equity in Strive.

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Important Notice And Disclaimer

This article does not provide any financial advice and is not a recommendation to deal in any securities or product. Investments may fall in value and an investor may lose some or all of their investment. Past performance is not an indicator of future performance.