Klarna Bank IPO: Potential $20B US Listing

By Patricia Miller


Swedish fintech Klarna plans for a potential US IPO, aiming for a valuation of $20B. Opportunity for retail investors to invest in the booming buy-now-pay-later (BNPL) market.

Klarna buy now pay later text on laptop with klarna logo on cell phone.
Buy-Now-Pay-Later (BNPL) Leader Klarna Eyes Major Listing

What You Need To Know

Swedish fintech giant Klarna Bank AB is moving forward with plans for a potential US listing, according to sources. The company, known for its buy-now-pay-later (BNPL) service, has started discussions with investment banks to work on an initial public offering (IPO), potentially happening in the third quarter.

Speculation around the timing and valuation of the Klarna IPO interests both retail and institutional investors.

Klarna is aiming for a valuation of around $20 billion. This move could mark a turning point for Klarna, which recently faced conflicts among its backers and a sharp decline in valuation. Its CEO previously stated that a US IPO was likely, given that the US is its largest market.

Klarna has been profitable in the US for four consecutive quarters and has established a UK holding company in preparation for a potential listing. Klarna, founded in 2005, provides credit to approximately 150 million global shoppers and processes around 2 million transactions daily across 45 countries.

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Why This Is Important for Retail Investors

  1. Opportunity to Invest in a Prominent Fintech: A Klarna IPO offers a unique opportunity for retail investors to invest in a well-known and innovative company.

  2. Potential for Attractive Returns: If Klarna's IPO is successful and the company achieves its desired valuation, retail investors who participate in the offering could potentially benefit from significant capital appreciation if the stock performs well in the market.

  3. Exposure to Booming E-commerce Trend: As online shopping continues to gain popularity and consumers increasingly embrace alternative payment methods, investing in Klarna allows retail investors to gain exposure to the growing trend of buy-now-pay-later (BNPL) services, which could potentially translate into long-term growth.

  4. Diversification in Investment Portfolio: Adding Klarna to an investment portfolio can provide diversification, as it offers exposure to the financial technology sector, which operates differently from traditional banking and can provide unique growth opportunities.

  5. Alignment with Retail Investor Consumer Behavior: Klarna's buy-now-pay-later (BNPL) service resonates with retail investors who may be familiar with the convenience and flexibility it offers. By investing in Klarna, retail investors can align their investment choices with their own consumer behavior and support a company that is reshaping the retail finance landscape.

How Can You Use This Information?

Here are some of the investing ideas that can be explored using this information:

Growth Investing

Klarna's potential US listing and its position as a leading fintech in the buy-now-pay-later (BNPL) sector could be attractive for investors looking for high-growth opportunities in the evolving e-commerce and digital payment industry.

Growth investing focuses on stocks of companies expected to grow at an above-average rate compared to other stocks in the market; learn more in our article titled 'What is Growth Investing?'.

Thematic Investing

Investing in Klarna aligns with the theme of disruptive financial technology and the shifting consumer preference towards alternative payment methods, making it a relevant choice for thematic investors focusing on technological innovation.

Thematic Investing selects assets based on projected trends or themes believed to offer growth opportunities.


Adding Klarna to an investment portfolio can provide diversification, particularly for investors who may already have exposure to traditional banking and financial services. Klarna's unique business model and market positioning can offer exposure to a different sector of the financial industry.

Diversification spreads investments across various assets to reduce risk and volatility in a portfolio.

Sector Rotation

Klarna's potential US listing can be considered as part of a sector rotation strategy, where investors strategically allocate funds to the fintech and e-commerce sector to take advantage of potential growth opportunities in this specific industry segment.

Sector Rotation is the practice of shifting investment capital from one industry sector to another to take advantage of the economic cycle.

Geographic Diversification

For investors seeking geographic diversification, investing in Klarna's IPO can provide exposure to the European fintech market, as Klarna is a Swedish company with a strong presence in the region. This can complement existing investments concentrated in other geographic areas.

Geographic Diversification expands a portfolio's reach by investing in assets across different regions to mitigate the risk associated with any single country.

Read What Others Are Saying

Bloomberg: Klarna in Talks With Banks for US IPO at $20 Billion Value

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What you should read next:

Popular ETFs

Some investors prefer to invest in stocks via an exchange-traded fund for ease and reduced risk. Some popular ETFs include the following:

  • Global X FinTech ETF (FINX) - It focuses on companies in the global fintech industry, which may include payments, financial data, and software services. This ETF provides exposure to the technological advancements transforming the financial sector, potentially covering BNPL services.

  • ARK Fintech Innovation ETF (ARKF) - Managed by ARK Investment Management, this ETF invests in companies that it believes are leading the next wave of financial technology innovation. This includes everything from mobile payments to peer-to-peer lending, which may encompass BNPL stocks.

  • ETF Managers Trust Prime Mobile Payments ETF (IPAY) - This ETF tracks the performance of companies in the mobile and electronic payments industry, which may include firms offering or supporting BNPL services. It focuses on the shift from physical to digital payments.

  • Financial Innovation ETF (FINX) - Aimed at capturing the high growth potential of emerging financial technologies, this ETF might provide indirect exposure to BNPL companies through its investment in innovative financial services and technologies.

Explore more on these topics:



This article does not provide any financial advice and is not a recommendation to deal in any securities or product. Investments may fall in value and an investor may lose some or all of their investment. Past performance is not an indicator of future performance.

Patricia Miller does not hold any position in the stock(s) and/or financial instrument(s) mentioned in the above article.

Patricia Miller has not been paid to produce this piece by the company or companies mentioned above.

Digitonic Ltd, the owner of ValueTheMarkets.com, does not hold a position or positions in the stock(s) and/or financial instrument(s) mentioned in the above article.

Digitonic Ltd, the owner of ValueTheMarkets.com, has not been paid for the production of this piece by the company or companies mentioned above.

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